I love my new car. It not only takes me from A to B, it is also comfortable to drive. I get to listen to the radio and I can go just about anywhere when it’s in 4×4. I’ve got it kitted out as well – real mommy wagon style. Baby wipes in my front drinks compartment, tissues in the middle drinks compartment, spare clothes and jackets in the boot, window shades and car seats for the kids. What is not lost on me though, is that I’m driving over a ton of olive green metal and parts, propelling forward between 1 – 120 km/h. My car can take me places, but it can also take lives if I don’t drive responsibly.
Before drivers get behind the wheel, we all diligently take lessons after passing our learner’s exam. We learn how to parallel park and do hill starts, even though it terrified us and our driving instructor. We passed our driver’s test, posed for identity photos and proudly showed our friends and family our shiny new license. Every year we renew our car license. We keep our cars roadworthy and insure them in case of an accident or theft. But at what point do people stop following the rules of the road? When do people forget to drive responsibly? Why do some drivers feel they can pick and choose which rules to follow? How do they feel justified in breaking the law? I’m asking because if we are going to make South African roads safer, we need to understand the human factors which cause 80-90% of road accidents each year.
#CarseatFullstop is about raising awareness of road safety. It is about the importance of buckling up your kids. As I mentioned in my previous campaign post, one of my greatest fears is the number of distracted drivers I see daily. Those drivers seem to have forgotten that they too are driving a big hunk of metal. A hunk of metal which will kill it’s occupants, other road users and pedestrians, if driven irresponsibly. Instead of paying attention to the road, they are texting, smoking, intoxicated and doing whatever they shouldn’t be doing.
There are some worrying and very real facts that go along with my observations.
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You have the power to save a little life. One share, seen by one person, who straps in one child, saves a life. #CarseatFullstop.