Youngsters all around South Africa will be jumping into bed with joy this autumn, with Cotton On KIDS re-launching its new and improved sleepwear range in late-February.
The new collection comes as a result of customer feedback on the fit of the sleep sets, which have been redesigned to slide on with ease- ensuring little ones have room to move and are comfortable while sleeping.
Customers will be spoiled for choice with a wide-range of new, playful and on-trend designs, including a special Easter print as well as classic polka dots, florals and love hearts for girls and motorbikes and dinosaurs for boys- all incorporating bright pops of colour for added fun.
Cotton On KIDS Sleepwear Buyer, Amber Kinley, says the new fit is true to a child’s average body size and consistent with the rest of the Cotton On KIDS apparel range, making it easier for parents to shop the collection – if a child is three years of age, they will fit a size three pyjama.
“The new range of sleep sets slides easily over the wrists and ankles and gives kids the freedom to move about, ensuring little ones can comfortably lounge around in their pyjamas and get a good night’s sleep.”
Along with the new and improved fit, the sleepwear range has been extended to include separates, with customers able to mix-and-match jersey tops with flannel bottoms for the very first time, to create their very own unique look.
In keeping with Cotton On KIDS value-driven promise, sleep sets are R249.95 each, making them an affordable, value-driven choice for growing families.
The new sleepwear collection will be available at Cotton On KIDS stores across South Africa from late-February.