Red Reading Box 2019 Launches

“Literacy is the best remedy”. This theme was specially selected by UNESCO to celebrate their International Literacy Day on 8 September 2019.

Every year this organisation tirelessly raises global awareness on issues surrounding adult and child literacy. This year is no different. READ Educational Trust likes to take things one step further.  September is Literacy Month. One of the activities that have proved hugely successful over the past few years is the launch of the Readathon Red Reading Box. This priceless tool encourages reading in a broad cross-section of learners.

This year marks the launch of the seventh Red Reading Box. So what better way than to launch a BUMPER Box in 2019?

Red Reading Box

“We’ve taken the best of the best activities and games from all previous boxes, and crammed them into a Bumper Edition,” READ PR & Fundraising Manager, Lizelle Langford explains. “The popular character, Hobala, introduces each story and activity and entices learners to participate and have fun learning.”


red reading box 2019

So what is in the Bumper Red Reading Box? The box contains The ‘Flags of Africa’ map and card game. A book of Super Stories, bound to appeal to young superhero fans. The ‘About Me!’ poster boosts young readers’ self-image, focusing on their talents, their favourite things, special people in their lives, and their ambitions.

‘Discover the World’ games broaden children’s horizons, teaching them interesting facts about other countries.  While The ‘Fairy Tale Guessing Card Game’ unlocks a fantasy world of epic proportions.

Certainly this is a truly great addition to any classroom or home with school-going children. The Bumper Red Reading Box 2019 is suitable for kids in Grade 4, right through to those in high school.

Over READ’s Literacy Month 3 000 boxes will distributed to children in underprivileged areas across South Africa. As a result of this initiative 23 500 children have been reached over the last 7 years.

READ is encouraging educators and parents (and grandparents!) alike to buy a Readathon Bumper Red Reading Box. Purchase your box directly from the READ Online Shop for R255 – Subsequently, 100 % of profits will be channeled back into promoting literacy in disadvantaged communities across South Africa.

To find out more, visit

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Have a look at the wonderful efforts of READ Educational Trust previously showcased on Tots 2 Tums Online

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